The Daily Shoe: For the Love of Shoes

by Claire Minnaar

the daily shoe

I know very few women that do NOT just LOVE their shoes. I have some friends (you know who you are!) who have more shoes than they do panties! LOL!

If this sounds like you, then I seriously encourage you to check out and subscribe to The Daily Shoe.

About the The Daily Shoe


“The Daily Shoe” was launched in May 2011 by Karen Cairns, Founder of Vogue Fox, a South African style consultancy offering services that include personal shopping, styling and wardrobe advice. Subscribers are 98% female, mostly between the ages of 18 and 34, and come from all over South Africa.

The Daily Shoe provides an instant mood-lift for shoe lovers by sending a picture to their Inbox of a gorgeous shoe every morning.

Along with the popularity of the newsletter, local brands have seen an increase in sales after featuring their shoes on The Daily Shoe.

Alongside an array of famous international designer shoes, some local retailers that have been featured on The Daily Shoe are Socrati, Europa Art, Preview, Dumond, Step Ahead, Foschini, Luella, Plum Delicious, David Tlale and Errol Arendz.

How to get involved / subscribe?

Those interested in subscribing to The Daily Shoe by email may do so free of charge, by visiting and entering their details.

Karen Cairns from The Daily Shoe may be contacted at [email protected] or 073 032 1212. Retailers interested in featuring their footwear may contact Stefanie Behr at [email protected] or 082 583 9596.

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Celastine Chippendale December 13, 2012 - 12:16 pm

Absolutelu georgous!!! To die for……I could do with a little “GLAM” in my life…..

Fredrica Griffin September 6, 2017 - 8:22 am

Stunning shoes, I want them all!!!!!!


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